Nov 24, 2024

2020-2021 Undergraduate Bulletin

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2020-2021 Undergraduate Bulletin [ARCHIVED CATALOG]

Public Relations and Advertising Minor

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Academic Policies and Requirements:

See University Academic Policies for Minors
Public relations and advertising minors are required to own a specifically equipped laptop computer and/or peripherals. Specifications are available through the school website.

Hours to Minor: 18 hours

Course Requirements

Select 9 hours:

MCJ 310 - Digital and Social Media 3 hrs.
MCJ 312 - Graphic Design 3 hrs.
MCJ 330 - Creative Strategy 3 hrs.
MCJ 333 - Media Planning 3 hrs.
MCJ 424 - Public Opinion, Mass Communication and Society 3 hrs.
MCJ 425 - Data and Media Analytics 3 hrs.
MCJ 426 - Public Relations and Advertising Research 3 hrs.
MCJ 428 - Public Relations and Advertising Campaigns 3 hrs.
MCJ 429 - Internship 3 hrs.
MCJ 482 - Seminar in Advertising 3 hrs.
MCJ 483 - Seminar in Public Relations 3 hrs.

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