Sep 11, 2024  
2021-2022 Undergraduate Bulletin 
    
2021-2022 Undergraduate Bulletin [ARCHIVED CATALOG]

MCJ 432 - Advertising Management and Sales

3 hrs.
Prerequisite(s): MCJ 102 MCJ 200 , MCJ 330 . This course focuses upon the organization, operation and management of the advertising department of a broadcast station or cable television system.