Nov 24, 2024  
2019-2020 Undergraduate Bulletin 
    
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2019-2020 Undergraduate Bulletin [ARCHIVED CATALOG]

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MER 478 - Digital Media Merchandising and Marketing

3 hrs.
Prerequisite(s): MER 337  or permission of instructor. Multi-channel merchandising strategies focusing on social media and other digital tools utilized in communication, branding and promotion of retail goods.


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