Mar 29, 2024  
2018-2019 Undergraduate Bulletin 
    
2018-2019 Undergraduate Bulletin [ARCHIVED CATALOG]

MER 337 - Applied Merchandising

3 hrs.
Prerequisite(s): MER 300  and MKT 300  or permission of instructor. Promotional mix, store planning/design, retail management, customer service, financial planning/control, negotiations, consumer research and ethics in an experiential setting.